B2B Strategy and Innovation

"Our team appreciated how thoroughly CIA Bootleg Manila studied our company culture, our clients and our industry. Their insights on how to navigate our ecosystem will be very helpful to us as we move forward as an organization. They were able to help us articulate and breakdown, in a clear and concise way, our aspirations as an organization. Team CBM was very collaborative and they really Listened to our needs. They asked very incisive questions which led getting really good insights."

“Working with Bootleg was one of the best decisions we made in our business. Before tapping them, our brand identity was vague and our messaging to our customer was not clear. Bootleg was able to help us by carefully studying our unique business industry, our target market, and our past customers. The immediate output helped us identify major key opportunities which we are aggressively pursuing today. Together with their design team, Bootleg was also able to overhaul our inconsistent brand image. Today, we can safely say that our branding, messaging, targeting and our positioning has greatly improved.”

“I had a great time working with Bootleg and I like how dynamic their team is and how holistic their approach to brand strategy is. The strategy provided was sound and consistent with the research done and the outputs produced align well with it. Until today, we use the same work they provided many years ago as one of our tools in making the right, sustainable brand/marketing decisions.”