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What We Do
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Bespoke Innovation
Brand Strategy
Growth Strategy & Opportunity Seeking
B2B Strategy and Innovation
Innovating Education
Sensemaking: Consumer Insighting & Market Research
Learning Laboratories
What We Do
02
Our Works
03
Portfolio
Industries & Clients
Our Works
03
About Us
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About Us
Our Processes and Philosophies
10 Years of Bootleg
Industries & Clients
About Us
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Learning Laboratories
Sensemaking: Consumer Insighting & Market Research
Innovating Education
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Growth Strategy & Opportunity Seeking
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Bespoke Innovation
Portfolio
Industries & Clients
About Us
Our Processes and Philosophies
10 Years of Bootleg
Industries & Clients
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OUR WORKS
Samgyupsalamat K-Food: Have a K-Good Time!
F&B, Korean Cuisine, Restaurant Chains
Sagada Cellar Door: Awakening Spirits with Sagada’s Soul
Alcoholic Beverages, Craft Spirits, Branding
Crafting the Future of Joy: Carmen’s Best Brand Transformation
FMCG, Dairy & Dessert
BIG: The Bright Ideas Gathering
LIFE Lab for Personal Collection
Direct Selling
Pancake House CRIB: Community Relations Innovation Bootcamp
F&B, Community Strategy
Mega Fish: Jumpstarting the Pipeline of Revolutionary New Products
FMCG, Canned Fish
The Laundryhood: Rebranding for the Greater Good
Services, Retail, Everyday Care
Asian Vision Rebrand
Consumer Needsfinding & Market Insighting:
Whole Brain Management
Idea Generation Workshop
Brand Blueprint Design Masterclass: Your Brand DNA, Identity & Customer Experience
CIA Bootleg’s Innovation Labs
Potato Corner: The Psychology of Tweens
Food & Beverage
SKIES: Sparking Knowledge Channel’s Innovation & Enterprise Strategies
Education
ICE: Elevating Entrepreneurship Educators
Education
The MEGA for MGC New Life
Education
AIM+Lab: Advancing & Innovating Miriam College
Education
Rua Seguridad: From a brand importer to a BRAND BUILDER
Road
Strengthening the Foundations of PGATECH
Construction
Opening New Doors for Organica
Pharmaceuticals
Enhancing the Sophia Brand
Jewellery
The Future of Mega Sardines
Food Manufacturing
Awakening the Sleepasil Brand
Pharmaceutical
Sophia Jewellery: Honoring the Story of Women
Jewellery
Autokid Truck Solutions: From a Surplus Truck Importer to a Growth Champion
Transportation
AC Health: Brand Architecture and Strategy
Healthcare
Serenitea: Future-proofing a Homegrown Brand
Food & Beverage
Craft Lab for Sakura
Uniqlo for Unique Clothing Warehouse
Fashion Retail
Polaris for AC Health
Healthcare
DISrupt for Potato Corner
Food & Beverage
The Heroes of Jose Rizal University
Education
PILL for Unilab
Pharmaceutical
ELT Camp 2.0: Innovation Challenges
Direct Selling & Consumer Goods
Aidea Innovation Masterclass | Innovation Strategy Philippines
Architecture & Design
Now & Later: Nutriments for the Now Generation
Health & Wellness, Nutraceuticals
Home Credit’s Creativity & Innovation Camp
Consumer Finance
FLUFF: Life Made Light
F&B, Bakery & Beverage
MONO: The Art of One
Artisanal Goods, Lifestyle, Luxury Brand
Rex Education: Building Brand Strategy for Future-Ready Schools
Education | Brand Innovation & Training
Home Credit’s Creativity & Innovation Camp
Pancake House CRIB: Community Relations Innovation Bootcamp
Mega Fish: Jumpstarting the Pipeline of Revolutionary New Products
ELT Camp 2.0: Innovation Challenges
Aidea Innovation Masterclass | Innovation Strategy Philippines
Rex Education: Building Brand Strategy for Future-Ready Schools
Samgyupsalamat K-Food: Have a K-Good Time!
Sagada Cellar Door: Awakening Spirits with Sagada’s Soul
The Laundryhood: Rebranding for the Greater Good
FLUFF: Life Made Light
Now & Later: Nutriments for the Now Generation
Health & Wellness, Nutraceuticals
MONO: The Art of One
Crafting the Future of Joy: Carmen’s Best Brand Transformation
BIG: The Bright Ideas Gathering
Asian Vision Rebrand
Consumer Needsfinding & Market Insighting:
Whole Brain Management
Idea Generation Workshop
Brand Blueprint Design Masterclass: Your Brand DNA, Identity & Customer Experience
CIA Bootleg’s Innovation Labs
Potato Corner: The Psychology of Tweens
SKIES: Sparking Knowledge Channel’s Innovation & Enterprise Strategies
ICE: Elevating Entrepreneurship Educators
The MEGA for MGC New Life
AIM+Lab: Advancing & Innovating Miriam College
Rua Seguridad: From a brand importer to a BRAND BUILDER
Strengthening the Foundations of PGATECH
Opening New Doors for Organica
Enhancing the Sophia Brand
The Future of Mega Sardines
Awakening the Sleepasil Brand
Sophia Jewellery: Honoring the Story of Women
Autokid Truck Solutions: From a Surplus Truck Importer to a Growth Champion
AC Health: Brand Architecture and Strategy
Serenitea: Future-proofing a Homegrown Brand
Craft Lab for Sakura
Uniqlo for Unique Clothing Warehouse
Polaris for AC Health
DISrupt for Potato Corner
The Heroes of Jose Rizal University
Education
PILL for Unilab
BRAND & INNOVATION CONSULTANCY
LIFE Lab for Personal Collection
BRAND & INNOVATION CONSULTANCY
CONNECT WITH US
LET’S TALK